Welcome to Arcana

At the intersection of innovation and artistry, we develop systems that reshape wellness as a world of visual poetry. We invite people to immerse themselves in rhythm, thoughts, feelings and colour. Our goal is to create space for imagination and reflection at individual, organisational and community level.

Arcana is a therapeutic art platform that dedicates space to restorative experiences, body-felt senses, and embodied wellbeing. Blending principles from somatics, meditation, mindfulness, audiovisual arts, and instrumental soundscapes, we design tools for personal catharsis and self-discovery.

Our approaches

Our values

  • Burning the rulebook of art.

    We aim to shift the historical egoistic and exclusive mindsets towards the arts. We believe the arts industry today has become alienated by outdated systems of privilege and elitism. Instead, we aim to open up access to everyone’s hidden intuition and understanding that art is an inherent skill anyone can use to process feelings, emotions and rhythms as a form of personal or collective catharsis.

  • Building a culture of reciprocal care.

    We want to help elevate better care systems, towards ourselves, our cohabitants, and surroundings, with a sense of reciprocity. This involves finding individual agency and collective freedom through a reclamation of rest. We aim to deprogram people away from toxic productivity cycles, fuelled by capitalism and grind culture. We create spaces that are dedicated to restoration, relaxation and restful moments.

  • Using imagination as liberation.

    Imagination can offer the highest form of hope for systems of oppression. At a time where efficiency is prized over patience, we have learnt to minimise our creative, intuitive and body-felt senses. We want to return people back to using imagination as an essential resource to break free from oppressive systems, move us past places we feel stuck, and helping return us to our most playful, joyous and liberated selves.

Ways we can work together

My name is Amy Sellers and I founded Arcana as a collective place for embodied arts. My career began over a decade ago as an creative consultant, advising prominent clients like Nike, Google, Spotify, The North Face, Adidas, Art Review, and DAZED, on projects integrating culture, wellbeing, and innovation.

In 2021, my life unexpectedly shifted with the onset of a nervous system condition, bringing with it sensorimotor symptoms and a seizure disorder. Navigating these challenges inspired my research into practices that coalesce the mind, body, arts, and science, ultimately leading me to train as a therapeutic and embodied arts facilitator.

Drawing from my studies at institutions like the University of Oxford, the Institute of Sensorimotor Art Therapy, Embodied Philosophy and Arhanta Ashram, alongside my personal journey of rewiring a disrupted nervous system, informs my holistic approach that blends somatics, mindfulness, meditation, and therapeutic art-making. I am a passionate advocate for those living with chronic illness, and committed to guiding others in leveraging therapeutic art-making as a way to explore liberation, realignment, and embodiment.

    • Somatic Learning Pathway, Embodied Philosophy (30 hours)

    • The Transformation Journey course, Institute for Sensorimotor Art Therapy (12 hours)

    • Mindfulness and Meditation: The Art and Science of Self-transformation course at University of Oxford (30 hours)

    • Meditation Teacher Training course, Arhanta Academy (50 hours)

    • Healing Trauma with Guided Drawing course, Institute for Sensorimotor Art Therapy (28 hours)

    • Mindfulness and Wellbeing Specialism, Rice University (40 hours)

    • Lead Representative for Samsung’s True Ability ERG
      Awarded co-chairman position leading policy changes and representation for those with disabilities in Samsung’s European Division

    • Cultural research, foresight and creative consultant
      Consulting global brands and institutions on projects integrating culture, wellbeing and innovation

    • Bachelor of Arts (BA), Textile Design, Birmingham City University

    • Lifestyle and leisure

      Nike, Stella McCartney, The North Face, Lacoste, Adidas, IKEA, Nivea, Harvey Nichols, and the V&A

    • Technology and media

      Google, Samsung, Spotify, Microsoft, YouTube, Meta, Instagram, Osmo, and the BBC

    • Creative agencies

      Dazed, The Future Laboratory, Nowness, Art Review, John Doe, Rebellion and Pearlfisher

My name is Amy Sellers and I founded Arcana as a collective place for embodied arts. My career began over a decade ago as an creative consultant, advising prominent clients like Nike, Google, Spotify, The North Face, Adidas, Art Review, and DAZED, on projects integrating culture, wellbeing, and innovation.

In 2021, my life unexpectedly shifted with the onset of a nervous system condition, bringing with it sensorimotor symptoms and a seizure disorder. Navigating these challenges inspired my research into practices that coalesce the mind, body, arts, and science, ultimately leading me to train as a therapeutic and embodied arts facilitator.

Drawing from my studies at institutions like the University of Oxford, the Institute of Sensorimotor Art Therapy, Embodied Philosophy and Arhanta Ashram, alongside my personal journey of rewiring a disrupted nervous system, informs my holistic approach that blends somatics, mindfulness, meditation, and therapeutic art-making. I am a passionate advocate for those living with chronic illness, and committed to guiding others in leveraging therapeutic art-making as a way to explore liberation, realignment, and embodiment.

    • Somatic Learning Pathway, Embodied Philosophy (30 hours)

    • The Transformation Journey course, Institute for Sensorimotor Art Therapy (12 hours)

    • Mindfulness and Meditation: The Art and Science of Self-transformation course at University of Oxford (30 hours)

    • Meditation Teacher Training course, Arhanta Academy (50 hours)

    • Healing Trauma with Guided Drawing course, Institute for Sensorimotor Art Therapy (28 hours)

    • Mindfulness and Wellbeing Specialism, Rice University (40 hours)

    • Lead Representative for Samsung’s True Ability ERG
      Awarded co-chairman position leading policy changes and representation for those with disabilities in Samsung’s European Division

    • Cultural research, foresight and creative consultant
      Consulting global brands and institutions on projects integrating culture, wellbeing and innovation

    • Bachelor of Arts (BA), Textile Design, Birmingham City University

    • Lifestyle and leisure

      Nike, Stella McCartney, The North Face, Lacoste, Adidas, IKEA, Nivea, Harvey Nichols, and the V&A

    • Technology and media

      Google, Samsung, Spotify, Microsoft, YouTube, Meta, Instagram, Osmo, and the BBC

    • Creative agencies

      Dazed, The Future Laboratory, Nowness, Art Review, John Doe, Rebellion and Pearlfisher

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